Fintech Mobile & Online Video

How your credit union’s website can become an ecommerce engine

How your credit union's website can become an ecommerce engine. Main image: Maksim Kabakou,
Written by Mike Lawson

Mike Lawson interviews Jeff Chesky from Insuritas about the potential for credit unions to leverage technology as a means to generate ecommerce revenue.

Insuritas president/CEO Jeff Chesky joins us to explain how your credit union’s website can transform from an online billboard to a robust ecommerce engine, providing an additional revenue stream.

Jeff uses his company’s SmartCART Technology as a prime example that allows members to shop for insurance products on your credit union’s website, instead of scouring the web looking for an ideal fit. Jeff explains that this type of technology can enhance a credit union’s value exponentially toward its members.

A very insightful and candid chat with Jeff looking at a credit union’s online presence from a whole new angle. Check it out and let us know your thoughts.

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– This podcast is reproduced with kind permission. Some minor changes may have been made to the text to reflect BankNXT style considerations, but the podcast itself is always unchanged. Read more here. Main image: Maksim Kabakou,

About the author

Mike Lawson

Mike Lawson is host of an online video interview show focusing on innovators and success stories within the credit union industry. His background is in teaching, marketing and communications, and includes roles as editor and reporter.

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