Steven D Simpson of FinTech DS+C (Data Science + Consulting) discusses data analytics segmentation and business intelligence – how it works and how credit unions can utilise it for targeted marketing, product and member development, and as a competitive tool.
We include a roundup of the TrendWatch 2.0 predictions released by John MacAllister of Dorado Industries, voice-activated systems, remittances, merchant services processors, and discuss his 2017 predictions.
You can listen to more episodes of BIGcast, and other fintech shows, on the BankNXT podcast page. Enjoy!
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