Mobile & Online UX Video

Why people don’t trust credit unions with ugly websites

Mike Lawson talks to Derik Krauss about ugly websites and how credit unions can improve their first impression with good design.

Every industry has its share of amazing websites and every industry has its share of not-so-amazing websites. The credit union industry is no different. It has many, many intuitive, interactive and educational websites that display a progressive image to members and prospective members. Then there are still a few that appear to be lacking in those departments.

So we invited award-winning web firm BloomCU‘s Derik Krauss on the programme to share his recent CUinsight column, ‘Why People Don’t Trust Credit Unions with Ugly Websites‘. With today’s cybersecurity and fraud issues, this can be a real concern.

Derik explained how prevalent ‘ugly’ websites are in our industry, what credit unions can do about this issue, even if their resources are strained, how a fresh website can enhance their trustworthiness, and much, much more.

You can listen to more episodes of CUbroadcast, and other fintech shows, on the BankNXT podcast page. Enjoy!

 Derik Krauss

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– This podcast is reproduced with kind permission. Some minor changes may have been made to the text to reflect BankNXT style considerations, but the podcast itself is always unchanged. Read more here. Photo by Pixabay CC0 Licence

About the author

Mike Lawson

Mike Lawson is host of an online video interview show focusing on innovators and success stories within the credit union industry. His background is in teaching, marketing and communications, and includes roles as editor and reporter.

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